New research supported by Pampers and conducted by NCT (the UK’s largest parent charity), has revealed some interesting facts about the lives of modern families. The study followed the experiences of first-time mothers and fathers through the first 1,000 days, from pregnancy to baby’s 2nd birthday, in order to discover the many rewards and challenges of being a parent today.
 
Taking a look at the evolution of parenting roles, the study found that over two-thirds of dads (67%) reported equally sharing responsibility of caring for their baby at night; however, mums disagreed with these claims, with only 45% saying they shared equal responsibility with their partners.
 
In fact, the research suggests that mums still take on the majority of the responsibilities of childcare. Despite 80% of the women in this study having returned to full or part-time employment more than half said they continued to do all or most of the caring activities.
 
Another interesting finding from the research – albeit one that will surprise very few experienced mums – was that many parents’ sleep was still suffering long after their baby turned one.
 
The majority of parents predicted that disturbed sleep would end after the first year, allowing Mum and Dad to return to their pre-baby sleep quota. However, for around a third of parents (30%), sleep problems persisted throughout the first 1,000 days.
 
Dr Abigail Easter, Research Manager at NCT says: “This research has told us about the ups and downs of new parenthood, and how important it is that both mums and dads find the support they need as they care for a young baby. Balancing the responsibilities of parenting, work and finances was a key theme to emerge from the research, and affects different families in different ways. Good communication and looking after their own relationship is really important for new parents as they settle into changing roles. This research is just one part of a robust study which will inform NCT’s education, support and campaigning.”
 
Paolo Haeusermann, Brand Manager for Pampers, Northern Europe says: “While the early years of parenthood are filled with many milestone moments, they are also filled with new challenges that parents need to navigate. We were proud to support our long term partner, NCT, on this research which will further contribute to our understanding of new parents and babies, further enabling us to support them better as they make their way through their first 1,000 days together.”
 
To mark the release of the research, Pampers is sharing its Newborn Journey of Firsts film, which celebrates the many special first-time moments that parents and babies experience throughout the journey of parenthood.
 
Watch the video below – we dare you not to feel a little teary.
 

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